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Papers On Business Plans & Technical Writing Samples
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THORNTONS AND MARKETING
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This 8-page paper concerns the Thorntons Co., which manufacturers and distributes chocolates and other confectionery's throughout the United Kingdom. The paper focuses on Thorntons marketing plan, provides a PEST and SWOT analysis and then offers recommendations for a successful marketing mix. Bibliography lists 2 sources.
Filename: MTthornt.rtf

A 'How To' Manual for Business-Related Computer Software
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A 7 page technical manual -- prepared by the writer -- on how to use a specific piece of software that organizes calendar appointments and more. Paper is broken down into concise sections and in addition to serving as useful tool for anyone interested in learning about such software, it also exists as an excellent sample of professional & technical writing. No Bibliography.
Filename: Lotusorg.wps

Case Study: Proposal on Software Development
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15 pages in length. This is a proposal for a travel agency to develop software for the company. Includes Data flow, Gantt Chart, Pert/CPM Chart information, as well as input and output specification. Gives estimated time and cost factor and concludes with options and recommendations. This is an excellent paper with research information that can be applied to any company.
Filename: JGAplane.rtf

Business Plan -- Clean Air Recycling / Establishing A New Company
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This 20 page paper discusses the founding of a new company involved in recycling toner cartridges, tapes and ribbons then reselling those recycled items. An overview of the industry and some of the companies, mostly small businesses, is provided. The writer then describes the company to be established, including a description of the company, risks, management plan, marketing plan, and projected financial data such as cash flow and annual balance statements. Four Tables are included. Bibliography lists 14 sources.
Filename: Recycltn.wps

Palmtop Computers to Enhance Workplace Productivity
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In this well-developed 9 page example of professional proposal writing, the author presents a plan to a fictitious executive board designed to replace the company's current technology with palmtop computers in the field-- to better communicate inter-departmental needs. Broken down into sections, the report contains : a problem statement, discussion of solutions, decision analysis, and do forth. This paper is also worthwhile as a model for anyone studying computer-related applications as it contains a thorough, technical analysis of one particular model believed to be the company's best choice.. Recommendations and future predictions are provided. Bibliography lists 8 sources.
Filename: Palmtops.wps

Starting a Business in Cyberspace
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This 15 page paper provides an overview of how to begin a business inclusive of financial considerations. The business plan is explained and the paper goes on to address issues of management and marketing. Applicable theories are provided. A sample business related to information technology is used. Because the case study is an Internet based business, much of the literature and analyses are pertinent to e-businesses. Bibliography lists 15 sources.
Filename: SA009cyb.rtf

Economy Verses the Environment: Canada's Water Pollution Dilemma
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An 11 page paper illustrating the dilemma facing Canada involving the protection of her environment and the provision for economic development. Recognizes that both economy and environment are important. Outlines the impacts to waterbodies which are currently occurring both as a result of direct impacts such as the discharge of domestic and industrial wastes and as a result of indirect impacts such as acid rain which results from air pollution. Emphasizes that although current regulations are simply not sufficient, their are economically viable alternatives to environmental protection. Two of these alternatives are the use of reverse osmosis and the creation of man-made wetlands to be used in the receipt and treatment of domestic and industrial wastes. Bibliography lists 9 sources.
Filename: PPcanWat.wps

"Childcare City" - A Business Proposal
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(7 pp) Although this is a fictitious childcare proposal, it is a given fact that the American family spends on an average, of about seven percent of its annual income on childcare. It is projected that "Childcare City" would be located in the Chicago area; yet it is also well known that as in most major cities in the United States, there is a relatively wide financial spread, therefore much of this organizational data has been gleaned from other parts of the country with the idea that an average will therefore be established. Bibliography lists 7 sources.
Filename: BBchlcty.doc

A Case Study Example
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This 8 page paper is an example of how to write up a business studies case study. Starting with an introduction and a history of the company going through to the recommendations the paper demonstrates the format and style of a report based on a case study provided by the student.
Filename: TEcasest.wps

A Marketing Plan for a New Business
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This 5 page paper provides an example of how to create a marketing plan for a new business. The business used in this paper is for a freelance paralegal service company geared to immigrants. The four P's are considered. Bibliography lists 2 sources.
Filename: SA302mkt.rtf

A REGIONAL BUSINESS STUDY: WEST MIDLANDS
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This 25-page paper provides a sample marketing report regarding a fictitous consultancy firm setting up a branch in West Midlands in the UK (the company itself is located in South Wales). Factors examined include a STEEPLE analysis, human resources and budgeting. Bibliography lists 40 sources.
Filename: MTwesmid.rtf

A sample sales presentation
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5 pages. This is a sample sales presentation for an anonymous company. Describes employee benefits as well as a plan applicable to any company in sales with a sample cost/budget analysis. Discussion includes how to build repeat customers and the successful management of a sales or marketing company. Bibliography lists 2 sources.
Filename: JGAsales.wps

A Sociological View Of Hooter's™
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A 5 page paper written as a letter to the editor of a newspaper, which has received and printed several disparaging letters with the opening of the city's first Hooter's restaurant as their topics. One woman called the new Hooter's a 'breastaurant;' a man wrote in response that the women should tend the kids and not worry about it. This paper gives some sociological insight regarding the popularity of the restaurant and explains some of the country's fascination with it. Bibliography lists six sources.
Filename: Hooters.wps

Alfredo Vea, Jr : The Silver Cloud Café (1996).
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(3 pp) ' Zeferino drove down Folsom Street wondering why he had never noticed Raphael's Silver Cloud Cafe and Bar. He had driven down Folsom Street, down Seventeenth, and even down Shotwell on hundreds of occasions, investigating scores of cases. He conjured up a mental picture of the area as he waited at a stoplight--the Rite Spot restaurant was there, a transmission repair shop, and an empty field surrounded by Cyclone fencing. How could he miss seeing something that Teodoro had insisted would be irresistible?' And so begins Vea's Silver Cloud Café, a place that once you stop and visit, you too will find to be irresistible
Filename: BBveaSCC.rtf

AN ANALYSIS OF CHURCH & DWIGHT
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This 5-page paper is a business analysis of Church & Dwight, manufacturers of Arm & Hammer baking soda and other products. The paper discusses the industry (using the Five Forces analysis), performs a SWOT analysis on the company, examines strategies and financial ratios. Bibliography lists 1 source.
Filename: MTcdana.rtf

ANALYSIS FOR ESPERANTO, INC.
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This 7-page paper bases an export analysis of U.S.-based Esperanto, Inc. and its goal to export unusual gifts for sale in Canada. Issues touched on in this report include export policies and goals, long-term objectives, external conditions, timelines and a risk analysis for the venture. Bibliography lists 3 sources.
Filename: MTespinc.rtf

Analysis Of Business Plan - Froghop
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This 3 page paper discusses and provides an analysis of a business perspective prepared by Froghop. The writer responds to three questions: does the plan include the essential elements of a business plan, is the plan well-written, and if the plan is realistic enough to obtain funding. Bibliography lists 2 sources.
Filename: PGfrogh.RTF

Appeal To A Potential Investor
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In this well-written, persuasive letter, the writer attempts to convince a wealthy businessman to put money into currency investing through a specific investor. The writer discusses a 'practice' fund setup in the recipient's name which had already evidenced in ability to yield impressive profits.
Filename: Russlett.rtf

Applying Sales Management Principles: Gateway Inc.
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An 11 page paper. This essay presents a sales plan for Gateway, Inc., which is the #2 direct marketer of personal computers. Topics include: description of Gateway, Inc, including their vision and philosophy; selected fiscal data; marketing mix (4Cs); competition; fiscal comparison with primary competitor; competitive environment; goals; marketing strategies; sales plan monitoring and controlling; summary and conclusions. 2 tables are included. Bibliography lists 12 sources.
Filename: PGgate.doc

ARAMARK - Time And Attendance Project
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This 15 page paper focuses on decision making within an action research project from the consultant's perspective. The company used is ARAMARK and the outcome of the project is to implement a more effective time and attendance system that will, among other things, eliminate overstaffing and understaffing, automatically calculate payroll, allow employees to access their own information and to reduce labor costs by at least $1 million per year. Sections in this essay include: action plan, executive summary, problem statement, which includes a brief overview of the company, identification of the problem, including alternative solutions, first client meeting, discovery and dialog, second client meeting, including the savings associated with the recommended solution, and final reflection. 1 Table is included. Bibliography lists 8 sources.
Filename: PGaramrk.rtf

Ascot House: Expansion in the EU
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A 10 page paper which examines the possibility of the retail clothing store, Ascot House located in the country of Malta, opening another store in Florence, Italy. Italy is a member of the EU, and at present Malta is on the board for becoming a member. Financial perspectives, retail business in the EU, and an examination of Florence as a location are all discussed. Charts are included as well. Bibliography lists 10 sources.
Filename: RAascot.wps

Association Memo
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2 pages in length. The writer has been enlisted by residents of a condo complex to oversee all future association meetings, as they have reached an unacceptable level of anger and harassment, with nothing ever getting accomplished. Before the writer can address the problem, however, she prepares a memorandum for all residents outlining the way all future meetings will be organized. No additional sources cited.
Filename: Associat.wps

B.F. Goodrich-Rabobank Interest Rate Swap
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A 5 page overview of the interest rate swap which occurred between B.F. Goodrich and Rabobank, a European financial institute. Provides financial details of the arrangement between 1979 and 1982. Bibliography lists one source.
Filename: PPintere.wps

BANK OF THE WEST AND SWOT ANALYSIS
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This 3-page paper provides a SWOT analysis for Bank of the West. Bibliography lists 3 sources.
Filename: MTbanwes.rtf

Best Bikes Strategy For Year 5
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This 12 page paper looks at a case provided form Mikes Bikes program and considers what strategies should be followed in year five. The paper argues for a hybrid strategy of price and differentiation as well as increasing sales through growth or a potential acquisition. The bibliography cites 8 sources.
Filename: TEbestbikes2.rtf

BIRTH CONTROL AND BREAST CANCER: SAMPLE RESEARCH
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This 6-page paper studies sampling and survey design and attempts to put this to the test by developing a special survey and sample to determine the connection between breast cancer and birth control. Included is a sample questionnaire. Bibliography lists 5 sources.
Filename: MTbrecan.rtf

Boeing 787 Dreamliner - Project Risks
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This 8 page paper is a follow-up to PG787boe.rtf but not a continuation, both stand on their own merit. In this paper, the writer emphasizes project risks associated with the Boeing 787 Dreamliner project. Milestones as published at this time are identified. A number of risks that are associated with the project are identified. The writer then addresses the risk of communication errors and discusses mitigation strategies. Bibliography lists 8 sources.
Filename: PG787rs.rtf

Bold House Hotel Business Plan
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This 5 page paper is a business plan to develop an existing underperforming hotel. Using a small budget the plan is to refurbish some of the bedrooms, extend the bar area and re-launch the hotel. The paper also considers local marketing.
Filename: TEboldho.rtf

Bowling in Britain
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A 5 page paper addressing parts of a business plan for a combination bar and bowling center that will also offer other games conducive to league play. The plan calls for leasing both space and equipment, enabling “The Blackbird” to always be offering new, high quality gaming equipment. Bibliography lists 3 sources.
Filename: KSbusPlBowl.rtf

BRAND CREATION: SLENDERTONE
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This 15-page paper deals with marketing plans and suggestions to move Slendertone (an Irish company) into a world-class brand. This is based on a case study prepared by Michael J. Murphy.
Filename: MTsleton.rtf

Business In The 21st Century
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This 5 page paper discusses a hypothetical small business needs to do to help their business grow. The hypothetical business begins with only their accounts computerized. The essay discusses other computer hardware and software upgrades an then discusses the value of electronic commerce. Discussion includes some of the factors that make a web page successful. Bibliography lists 8 sources.
Filename: PGbus21.wps

BUSINESS INFORMATION SYSTEMS AND WESTERN DENTAL CLINIC
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This sample report analyzes the computer systems needs for Western Dental Clinic and provides recommendations on how this clinic can best upgrade the needs for better practice efficiency.
Filename: MTdencom.rtf

Business Memo / Improving Guest Relations
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In this 7 page business memo[randum], the writer suggests to a hospital's executive director ways to make their guest relations program more effective so as to maximize profitability and hold the community's trust. The presentation is carefully broken down into a statement of the problem, listing of the 1objectives, discussion of the decision criteria, analysis, and recommendations. Makes an EXCELLENT model ! Handout from which case information was obtained is no longer available. No Bibliography.
Filename: Memograd.wps

Business Plan
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This 4 page paper is a business plan for a company staring up a service to eradicate Japanese Knotweed. The plan looks at the background to the problem and the way the service will satisfy a market need as well as creating a satisfactory income and providing benefits for the clients and the proprietor.
Filename: TEjapknot.rtf

Business Plan - Caribbean Restaurant
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This 16 page paper presents a business plan for opening a Caribbean restaurant in Ossining, New York, a small village in an upscale region. The sections in this essay include an executive summary, geographic and demographic data, a company summary, description of customers, a market analysis that includes a competitive analysis, target customer segmentation, market needs and trends, marketing plan, and the financial plan. The financial plan includes break-even analysis, a proforma profit and loss projected three-year statement and a proforma projected cash flow and projected balance sheet, also for three years. Statistical data included. 4 Financial Tables included. Bibliography lists 6 sources.
Filename: PGjamrst.rtf

Business Plan / Men's Clothing Store In Manhattan (NY City)
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A 10 page paper providing a sample business plan for the opening of a new men's clothing store. The plan includes information about the company, principals, marketing strategies, management plan, and financial plan including break-even sales points and month-by-month balance sheets for the first two years. Tables included. Bibliography lists 2 sources.
Filename: Busmanc.wps

Business Plan Critique
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This 6 page paper provides an outline of a business plan as part of a critique of one submitted. Bibliography lists 1 source.
Filename: KThobble.wps

Business Plan Emergency Medical Response System
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An 11 page paper. Recent events in our country have demonstrated a clear need for emergency medical response teams that can be deployed and get to the affected location quickly. This paper provides a business plan for such an agency. The paper begins with an executive summary. The introduction discusses the need for this type of enterprise in the civilian non-profit sector. The plan includes a project description, scope of services, market assessment, operational procedures, staffing, management, fiscal information, and risk assessment. Bibliography lists 5 sources.
Filename: PGemrmed.rtf

BUSINESS PLAN EVALUATION -- FOSSA MEDICAL
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This 6-page paper focuses on an analysis of a business plan written by Fossa Medical. Bibliography lists 2 sources.
Filename: MTbusplanev.rtf

Business Plan for a Cancer Treatment Facility
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This 5 page paper is a business plan for the opening of a cancer treatment centre in the British Virgin Islands. The paper describes the business concept, gives the business a name, a mission statement and a vision statement, considers the market and outlines a marketing approach.
Filename: TEcancent.rtf

Business Plan for a Golf Course in China
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This 20 page paper is a business plan for starting a new business in China by buying a run down golf course and developing it into a highly differentiated golf club. The plan includes sections of the company organization, the products and services offered, the personnel, the development of the site and the marketing of the club and the financial projections for the first year in detail, including cash flow, income and balance sheets, and projections for the first five years. The bibliography cites 6 sources.
Filename: TEgolfpl.rtf

Business Plan For A Start-Up Health Spa
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A 10 page business plan detailing the proposed business, the available market, market analysis, keys to success, the company summary, the company's location and facilities and business description. The financials include a balance sheet, a 9-month cash flow forecast and a breakeven sales analysis.
Filename: Bizplan.wps

Business Plan for a Start-Up Soul Food Restaurant
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A 10 page business plan detailing the proposed business and its downtown Chicago location, the available market, market analysis, keys to success, the company summary, the company's location and facilities and business description. The financials include a balance sheet, a 9-month cash flow forecast and a break even sales analysis.
Filename: Soulfood.rtf

Business Plan for AccuDiagnostics
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A 20 page business plan for a franchised location of a company that provides employment-related drug testing for client companies and assists them in devising anti-drug policies for their organizations. The paper includes a cover letter and table of contents. Bibliography lists 17 sources.
Filename: KSbusPlAcuDiag.rtf

Business Plan for an Online Tobacco Shop
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An 8 page paper presenting a business plan for a retail tobacco operation conducting business solely online, including break-even, balance sheet and cash flow financials. The text portion of the plan discusses the inability of retailers limited by local operations to stock slower-moving, specialty items, using a management accounting approach to demonstrating Smoke Stop’s greater ability to profit from specialty items. This approach sets apart Smoke Stop from local retailers, giving it a niche in which to operate and lead. Bibliography lists 4 sources.
Filename: KSbusPlanTobacco.rtf

Business Plan for Beaches International Cuisine
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A 13 page business plan for Beaches, a startup upscale restaurant in Chicago. Reflecting the diversity of the city, Beaches is an international restaurant representing a truly international cuisine. Beaches’ location is one of its key success factors, for as a high-end restaurant, those with the means of patronizing the restaurant need to have easy access to it. Early establishment and then preservation of Beaches’ image also will be critical to its long-term success. Image can command higher prices, but image means little without underlying superlative quality of product. The plan includes discussions of Beaches’ vision; competitive environment; market segmentation; operations; and financials. Bibliography lists 8 sources.
Filename: KSbusPlanRest.rtf

Business Plan for Coleman Property Management
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A 10 page business plan for a new property management company in St. Louis, Missouri. The outlook for property management services in the St. Louis area remains strong for the foreseeable future. The area has a strong rental market weighted toward the region that Coleman Property Management seeks to occupy in terms of monthly rents. It also has need for a greater number of property management companies not directly associated with a specific real estate agent. Bibliography lists 5 sources.
Filename: KSbusPlPropMgt.rtf

Business Plan for Cutting Edge Golf Carts
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This 3 page paper evaluates the chances for the success of a new company, "Cutting Edge Golf Carts," using a business plan and a SWOT. It concludes that the company needs a great deal more study before it tries to introduce its product to the market. Bibliography lists 3 sources.
Filename: HVCutEdg.rtf

Business Plan For Grocery Story
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A 10 page paper proposing a "mom and pop" grocery/produce store. The writer discusses the various details of the business advantages and start up issues. Bibliography lists 3 sources.
Filename: Psprodp.wps

Business Plan for Krista's Clothing
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A 15 page business plan for Krista's Clothing, a start-up women's apparel business catering to working women who need to dress well but have limited time or patience for shopping, and to other middle-class women. Krista's Clothing will carry very few trendy items and will concentrate on providing working women with professional wardrobes, as well as offering personal shopping and wardrobe planning. The plan addresses the market and financial information but focuses on management, operation and developing a culture that values employees. Bibliography lists 7 sources.
Filename: KSbusPlKris.rtf

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